CEO DESK

Networking When You Don’t Have Time to Network
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BUSINESS, CEO DESK, FEATURED, MARKETING

Networking When You Don’t Have Time to Network

You don’t need to go to more events. You just need to show up a little differently.If you’re like most busy professionals, “networking” sounds exhausting.You’re already buried in work.You barely have time for coffee, let alone cocktail hours.You don’t want to fake small talk or collect business cards you’ll never use.Good news: You don’t have to.Networking doesn’t have to be a separate activity.It can be something you naturally build into your day — without changing your calendar or your personality.Here’s how to do it without really trying:Answer One Extra Email a WeekThat vendor who sent you a note 3 months ago?The client you haven’t heard from in a while?Reply. Check in. Ask how they’re doing.You don’t need a reason or an ask — just keep the connection warm.One extra reply a week = 52 s...
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How to Lead High-Income Employees
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CEO DESK, FEATURED, RESOURCES

How to Lead High-Income Employees

They expect more — and they deliver more. Here’s how to keep them focused, motivated, and loyal.If you manage high-income employees, you know they work differently.They move fast.They ask questions.They want freedom, not hand-holding.And they want to know there’s more waiting for them — more growth, more ownership, more opportunity.It can feel like a lot. But here’s the upside:These employees are your edge.They raise the bar. They take initiative. They push your company forward.Your job isn’t to control them — it’s to lead them.Here’s how to do it well.So, how do you manage that without burning out or losing them?Let’s break it down:Clarity is CurrencyHigh earners don’t like ambiguity.They want to know:What’s expected of me?What does success look like here?What’s the path forward — and how...
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Run It Like You’ll Sell It — Even If You Won’t
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BUSINESS, CEO DESK, FEATURED

Run It Like You’ll Sell It — Even If You Won’t

The simplest strategy to create a business that’s easier to manage, more profitable, and ready for anything.Here’s a truth bomb for business owners:The moment you start treating your business like it's for sale, it starts working better — whether or not you actually plan to sell.It becomes easier to manage.Easier to scale.Easier to step away from.And yes — far easier to sell for real value when the time is right.One Simple Shift That Changes EverythingAsk yourself:Would you buy your business today — exactly as it is?If the answer isn’t an immediate “absolutely,” that’s your invitation. The strategy is simple: Act like a buyer, not just an owner.This mindset shift does a few powerful things:Forces you to organize your financials.Highlights which processes are too dependent on you.Reveals th...
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Before You Sell: Why Consult Encompass Should Be Your First Call
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CEO DESK, FEATURED, FINANCIAL

Before You Sell: Why Consult Encompass Should Be Your First Call

Selling your business isn’t just a transaction — it’s a transformation. Here's why strategic consultation is the key to maximizing value.For many business owners, the decision to sell their company marks the culmination of decades of hard work. But far too often, this milestone is approached with limited preparation, fragmented advice, and reactive decision-making. If you're even thinking about selling — whether it's a year or five years down the road — it's time to bring Consult Encompass into the picture.Why? Because selling well starts long before a buyer ever knocks.Selling a Business Is More Than a ValuationWhile many owners begin by asking, “What’s my business worth?”, the more important question is, “What would make my business more valuable — and to whom?”Consult Encompass speciali...
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The Easiest Business Wins You’re Probably Ignoring
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BUSINESS, CEO DESK, FEATURED

The Easiest Business Wins You’re Probably Ignoring

Sometimes the smartest strategy is the simplest one.There’s a funny thing about business growth:We often believe it has to be hard to be worth it.We chase complex strategies, build massive plans, and adopt expensive software — all in pursuit of the next breakthrough.But what if some of your biggest gains weren’t hiding in complexity… but in plain sight?Let’s talk about the easiest wins — the low-effort, high-impact improvements that get skipped because they seem too simple. Yet they’re exactly what successful business owners return to when they want fast, sustainable momentum.Here are 3 of the easiest wins you’re probably ignoring — and why now’s the perfect time to fix that.1. Re-Send Your Best Offer to Your Best CustomersWhat it is:If you’ve made a sale before, you can make one again — t...
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Play More, Stress Less: 3 Systems That Buy You Time and Boost Results
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BUSINESS, CEO DESK, FEATURED

Play More, Stress Less: 3 Systems That Buy You Time and Boost Results

Because building a business shouldn’t mean sacrificing your life.Business ownership often comes with a subtle lie: that working harder always means you're doing better. But what if the opposite were true?What if less hustle could actually lead to more impact?Here’s the good news: it can. Smart businesses don’t run on adrenaline — they run on systems. And the best systems are the ones that require the least daily input from you while producing consistent, measurable results.If you want more time for family, hobbies, vacations — or just a less cluttered mind — these three systems can help you get there.1. The “Set It and Forget It” Client Onboarding SystemThe problem: Too many business owners spend hours repeating the same welcome emails, scheduling meetings manually, or explaining their pro...
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What Does Fractional Twinning Look Like in Real Life?
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CEO DESK, FEATURED, FINANCIAL

What Does Fractional Twinning Look Like in Real Life?

Let’s say you’re the founder and CEO of a mid-sized healthcare tech company. You’ve bootstrapped your way to $10M in annual revenue with a small but scrappy team. You’ve got strong product-market fit, but cracks are forming:Your finance team is overwhelmed and reacting instead of planning.Marketing isn’t working in sync with product launches.You’re eyeing a Series B raise, but investors want a clearer growth plan and better financial forecasting.You don’t need more middle managers—you need C-suite horsepower.Enter: Fractional TwinningYou don’t have the runway—or the need—for a full-time CFO or CMO. But what if you could twin your business with just the right executive leadership, precisely when and where you need it?Step-by-Step: How Fractional Twinning Works1. Identify the GapYour busines...
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Fractional Twinning: The Executive Strategy Everyone’s Talking About
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CEO DESK, FEATURED, OPERATIONS

Fractional Twinning: The Executive Strategy Everyone’s Talking About

In today’s fast-moving business world, one term is making waves across LinkedIn and boardrooms alike: fractional twinning.If you haven’t heard of it yet, don’t worry—you’re not behind. But chances are, you’ve already seen it in action. With over 100,000 mentions on LinkedIn, it’s clear that fractional twinning isn’t just a buzzword. It’s a shift in how modern businesses think about leadership.What Is Fractional Twinning?At its core, fractional twinning is a new way to describe fractional executive services—the practice of bringing in seasoned C-suite professionals (think CEO, CFO, CMO, COO) part-time to help steer a business through key growth stages, challenges, or transitions.The “twinning” part of the phrase speaks to the idea of pairing a business with an executive who complements thei...
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Hiring Slow, Thinking Fast: Fractional Strategy for Businesses Watching the 2025 Economic Landscape
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BUSINESS, CEO DESK, ECONOMY, FEATURED

Hiring Slow, Thinking Fast: Fractional Strategy for Businesses Watching the 2025 Economic Landscape

How Fractional Leadership Helps You Act with Speed and Precision—Without Rushing the Wrong HireAs 2025 unfolds, one truth is setting in for business leaders: we can’t afford to make bad hires, but we also can’t afford to wait on decisions that shape our future.This paradox—hiring slow, but thinking fast—is redefining how forward-looking businesses are approaching leadership, especially in finance, operations, and technology.The solution? Fractional executives.They’re not stopgaps. They’re strategic catalysts, helping companies stay agile, focused, and competitive without overcommitting in an uncertain market.The 2025 Economic Landscape: Volatile, Costly, and Still Full of OpportunityThe U.S. economy in 2025 presents a unique blend of headwinds and hidden upside:Interest rates remain elevat...
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Why CFO-as-a-Service Is the Smartest Move of 2025
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BUSINESS, CEO DESK, FEATURED, FINANCIAL

Why CFO-as-a-Service Is the Smartest Move of 2025

Financial Clarity, Strategic Insight, and Scalable Leadership Without the Full-Time OverheadIn a year marked by economic complexity, high interest rates, global volatility, and shifting regulatory policies, one thing is clear: 2025 demands sharper financial leadership.But hiring a full-time CFO isn’t always practical—especially for small and mid-sized companies that are scaling, restructuring, or simply trying to maintain profitability in a volatile environment.That’s where CFO-as-a-Service comes in—and it’s quickly becoming the smartest, most strategic move business leaders can make this year.What Is CFO-as-a-Service?CFO-as-a-Service (CFOaaS) is the modern solution to an age-old problem: how do you gain deep financial expertise without incurring the cost and commitment of a full-time exec...
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