STRATEGY

Work Ethics, Branding, and Vision: A Multi-Generational Lens
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BUSINESS, CEO DESK, FEATURED, MARKETING, STRATEGY, SUCCESSION

Work Ethics, Branding, and Vision: A Multi-Generational Lens

In today’s workplace, four generations are shaping the way business gets done. Each group brings its own ideas about what work should look like, how brands should communicate, and why a company’s vision and mission matter. When leaders understand these differences, they can unify employees around a shared purpose without ignoring the unique strengths of each generation.Work Ethic Across GenerationsBaby Boomers: Known for loyalty and a willingness to put in long hours, Boomers often see work as a duty and a source of pride. Hard work and visible dedication are how they measure success.Gen X: More independent and results-oriented, this group values efficiency over hours spent. Their ethic is rooted in accountability, with a focus on balancing personal and professional life.Millennials: Drive...
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Unlock Executive Power Without Full-Time Overhead
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BUSINESS, CEO DESK, FEATURED, RESOURCES, STRATEGY

Unlock Executive Power Without Full-Time Overhead

Why Fractional Leadership from Consult Encompass Is the Smart Move for Growing Businesses In today’s fast-paced business climate, agility is king. As companies scale, pivot, or prepare for new opportunities, the need for seasoned executive leadership becomes critical. But for many small to mid-sized firms, hiring full-time C-suite talent can feel like a luxury—costly, complex, and often out of reach.Enter Consult Encompass: the elite provider of fractional executive services that empowers your business with top-tier leadership—without the full-time commitment. What Is a Fractional Executive? A fractional executive is a senior leader—like a CFO, CTO, or COO—who works with your business on a part-time or project-based basis. You get the expertise, strategy, and vision of a...
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Bringing 5G Into the Workplace: How to Prepare Your Business for the Next Digital Leap
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CEO DESK, FEATURED, STRATEGY, Technology

Bringing 5G Into the Workplace: How to Prepare Your Business for the Next Digital Leap

The 5G revolution isn’t just about faster phones. It’s about fundamentally rethinking how your business operates—from office collaboration to field operations, customer engagement to product innovation.Now that 5G is expanding nationwide, forward-thinking leaders are asking a crucial question: How can we bring this technology into the workplace in a way that’s strategic, cost-effective, and future-ready?Here’s how.Step 1: Identify Where 5G Adds the Most ValueStart with a practical assessment. 5G isn’t about upgrading everything—it’s about enhancing critical business areas where speed, bandwidth, and real-time connectivity can generate meaningful ROI.Ask:Where are we experiencing digital lag?What devices or systems need to run in real-time?Which departments rely heavily on mobile or cloud-b...
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How to Find Clients: A Professional’s Guide to Client Acquisition
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CEO DESK, FEATURED, MARKETING, PE/VC, STRATEGY

How to Find Clients: A Professional’s Guide to Client Acquisition

In today’s competitive business landscape, finding clients is not just about casting a wide net; it’s about crafting a strategic, targeted approach that aligns with your expertise and your audience's needs. Whether you're a freelancer, consultant, or business owner, mastering client acquisition is critical for sustainable growth. Below, we’ll explore actionable strategies tailored for professionals aiming to build meaningful client relationships.Identify Your ClientBefore diving into outreach, define who your ideal client is. This involves:Pain Points: What challenges do they face that your services can solve? Behavior: Where do they spend time online? What content do they consume?Demographics: Age, industry, job roles, and location.By narrowing your focus, you can tailor your messaging an...
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The Art of Working ON Your Business: A Game-Changer for Entrepreneurs
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FEATURED, OPERATIONS, STRATEGY

The Art of Working ON Your Business: A Game-Changer for Entrepreneurs

As an entrepreneur, you're probably familiar with the constant juggling act of managing your business. But have you ever stopped to consider whether you're working "in" your business or "on" it? This subtle shift in perspective can be the difference between merely surviving and truly thriving. Let's dive into why prioritizing work "on" your business is crucial and how you can make it happen.The 90/10 Rule: A New Perspective on Time ManagementImagine this: You're spending 90% of your time on strategic tasks that drive your business forward, and only 10% on day-to-day operations. Sounds like a dream, right? Well, research suggests this should be your goal.Working "on" your business means focusing on:Planning for the futureSetting long-term goalsDeveloping business strategiesAutomating proces...
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The Evolving Landscape of Employee Benefits: What Today’s Workforce Expects
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FEATURED, OPERATIONS, PE/VC, STRATEGY

The Evolving Landscape of Employee Benefits: What Today’s Workforce Expects

In an ever-changing work environment, employee expectations are shifting rapidly. As we navigate through 2025, it's clear that the traditional benefits package is no longer sufficient to attract and retain top talent. Today's employees are looking for comprehensive, flexible, and personalized benefits that support their overall well-being and lifestyle. Let's explore the key trends shaping employee benefits in the current landscape.Health and Wellness: A Holistic ApproachAffordable and Accessible HealthcareCompanies are recognizing the need to make healthcare more affordable and accessible. This includes:Expanding telemedicine and virtual care optionsOffering Health Savings Accounts (HSAs) and Flexible Spending Accounts (FSAs)Implementing wellness incentives that focus on preventative care...
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The US Economy in Early 2025: Labor Market Resilience Amid Inflationary Pressures
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FEATURED, FINANCIAL, STRATEGY

The US Economy in Early 2025: Labor Market Resilience Amid Inflationary Pressures

As we move through the first quarter of 2025, the US economy presents a complex picture, with the labor market showing resilience despite ongoing inflationary challenges. Let's take a closer look at the current state of affairs.The US labor market has started 2025 on a somewhat tepid note. January saw the addition of 143,000 jobs, falling short of analysts' expectations. While this figure represents a slowdown from previous years, it still indicates continued growth. Key sectors driving this growth include healthcare, retail, and government, which collectively accounted for 89% of January's job gains. Despite the slower job growth, the unemployment rate has decreased to 4%, suggesting a still-tight labor market. This "Great Stay" trend indicates that workers are holding onto their current ...
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TRUMP in OFFICE 2025: Impacts and analysis
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BUSINESS, CEO DESK, ECONOMY, FEATURED, FINANCIAL, MARKETING, OPERATIONS, PATRONAGE, PE/VC, POLITICS, REAL ESTATE, RESOURCES, RETIREMENT, STRATEGY, SUCCESSION

TRUMP in OFFICE 2025: Impacts and analysis

As we settle into the new year, business leaders and owners face a dynamic economic environment shaped by political changes, technological advancements, and market fluctuations. Here's a concise overview of the most impactful trends from the past two weeks: Trump's Second Term: Economic Implications President Trump's return to office has already influenced market dynamics. Stocks rallied on his first full day, with the Dow Jones Industrial Average up 0.39%, the S&P 500 gaining 0.49%, and the Nasdaq Composite climbing 0.52% Business leaders should monitor: Potential tariffs on imports from Mexico and Canada, effective February 1 Ongoing tariffs on Chinese goods Possible TikTok ban and its implications for tech companies Market Performance and Economic Indicators The S&P 500 recent...
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The Energy Appetite of AI: Understanding the Power Behind Our Digital Brains
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BUSINESS, FEATURED, FINANCIAL, OPERATIONS, PATRONAGE, RESOURCES, STRATEGY, Technology

The Energy Appetite of AI: Understanding the Power Behind Our Digital Brains

In our increasingly AI-driven world, it's crucial to understand the energy implications of these powerful technologies. Let's break down the energy usage of AI models and AI-based data centers in simple terms.The Basics: AI's Power HungerImagine AI as a very smart, but very hungry, digital brain. Just like our brains need energy to think, AI needs electricity to process information and learn. Here's why AI is such an energy hog:Training: When AI learns, it's like studying for a massive exam. This process, called training, requires enormous amounts of energy. For example, training a large AI model like GPT-3 uses about 1,300 megawatt-hours of electricity - that's enough to power 130 US homes for a yearEveryday Use: Even after training, AI still needs a lot of power to answer our questions. ...
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How TIKTOK reshaped Social Media Behavior
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BUSINESS, FEATURED, MARKETING, PATRONAGE, RESOURCES, STRATEGY

How TIKTOK reshaped Social Media Behavior

As we navigate the digital landscape of 2025, it's clear that TikTok has fundamentally altered how we interact with social media. Let's explore the key ways TikTok has influenced our online behavior:Content Consumption HabitsTikTok's short-form video format has dramatically shifted our attention spans and content preferences:Users now spend an average of 95 minutes daily on TikTok, consuming 160-250 videos in quick 21-34 second burstsThis rapid-fire content consumption has led to what experts call "TikTok Brain," potentially impacting attention spans, goal-setting abilities, and focusDemocratization of Content CreationTikTok has leveled the playing field for content creators:Anyone with a smartphone and a creative idea can go viral, regardless of follower count or production valueThis demo...
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